TY  - BOOK
AU  - Erisman,Porter
TI  - Six billion shoppers: the companies winning the global e-commerce boom 
SN  - 9781250088673 (hardcover)
AV  - HF5548.325.D44 E75 2017
U1  - 381/.142091724 23
PY  - 2017///]
CY  - New York
PB  - St. Martin's Press
KW  - Electronic commerce
KW  - Developing countries
KW  - Consumers
KW  - Entrepreneurship
KW  - Commerce
N1  - Includes bibliographical references (pages 223-232) and index; A shopping mall in every pocket -- How the West was won -- The rise of e-commerce in China -- The great mall of China -- India: the next mega-market -- India's e-commerce golden era finally arrives -- Southeast Asia -- Latin America -- Africa-the final frontier -- Key takeaways
ER  -